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Sales Strategy and Development

Designing how selling is done: the pipeline, roles, targets and follow-up approach.

Problem it solves

Sales that depend on particular individuals, with no written pipeline and no clear targets.

Scope

  • Diagnosis of the current sales pipeline
  • Designing the pipeline, its stages and lead qualification criteria
  • Roles, targets and performance indicators
  • An internal sales playbook
  • An application plan

Outputs

  • Sales diagnosis report
  • Sales strategy
  • Sales pipeline playbook
  • Sales indicators

Not included

  • Selling on the client's behalf
  • training the sales team
  • designing pay and commissions.

Typical duration

5 to 8 weeks

Durations are planning estimates for an average engagement. They vary with the size of the business and how fast information is provided, and they are not a promise to a client. The duration of each engagement is set in the written proposal you receive.

Related decision tool

Next step

Start with our free diagnostic for a first, structured reading of your sales and customers, or contact us for a free first consultation with no commitment.