Our Services / Business Development & Sales
Consulting areaBusiness Development & Sales
We design how a business sells and reaches its customer: the path, the roles, the channels and the offer, tied to measurable indicators. We work on segments, value, marketing, partnerships and conversion, so that selling rests on a written path rather than on particular individuals.
When you need these services
- Sales rely on particular people, with no written path or clear targets.
- One message goes to everyone, and resources go to less profitable customers.
- Customers see no reason to choose you over a competitor and decide on price.
- Few channels limit growth, or existing channels run without rules or measured performance.
- Prospects drop out along the path, and customers do not return after the first purchase.
Services
- Sales Strategy and Development
- Customer Segmentation
- Value Proposition
- Commercial Channel Development
- Marketing Development and Go-to-Market
- Partnership and Business Opportunity Development
- Conversion and Customer Retention Improvement
Questions
Do you sell for us or train the team?
No. We design the path, roles, targets and sales guide; we do not sell on the client's behalf or train the sales team.
Do you run marketing campaigns?
No. We build the marketing plan, the market-entry plan and the indicators; running campaigns and managing advertising accounts is outside the service.
Where do I start?
With the free diagnostic, which reads your sales and customers and returns a first reading and a first 90-day map. It is linked to the sales strategy and conversion improvement services.
How long does it take?
For a medium project the planning estimate runs from two to eight weeks depending on the service, the size of the business and how fast information is provided. It is a planning estimate, not a promise; the duration of each engagement is set in the written proposal you receive.
Next step
Start with our free diagnostic for a first, structured reading of your sales and customers, or contact us for a free first consultation with no commitment.